AI Meets Gamification.
Software That Captivates.
Buttarflai is the world's first AI-native gamification studio. We use machine learning, predictive analytics, and intelligent automation to build lottery platforms, engagement systems, and reward engines that learn, adapt, and grow with your users.
AI-Powered Solutions
Intelligent Systems That Learn & Adapt
Every solution we build has AI at its core — from predictive engagement models to real-time personalisation engines that get smarter with every interaction.
AI Engagement Intelligence
Our AI engine analyses user behaviour in real time — predicting churn, personalising rewards, and dynamically adjusting difficulty to maximise retention and lifetime value.
Smart Gamification Engines
AI-driven points, badges, leaderboards, and reward systems that adapt to each user — delivering the right challenge at the right moment to keep them engaged.
Intelligent Lottery Platforms
End-to-end lottery solutions with provably fair AI-audited draws, fraud detection, instant win games, and ML-powered compliance monitoring.
Adaptive Engagement Systems
Loyalty programs and referral engines that use machine learning to segment users, optimise incentive timing, and convert casual visitors into brand advocates.
Real-Time AI Challenges
Live tournaments and competitive events powered by AI matchmaking — balancing skill levels, creating urgency, and fuelling viral sharing loops.
White-Label AI Solutions
Fully branded platforms with embedded AI — deploy under your own identity with intelligent automation, from web to mobile, in record time.
The Process
From Idea to Impact
From first prompt to live campaign — four steps, zero complexity
Tell the AI What You Need
Open the Studio and describe your goal in plain English — "launch a prize wheel for my app" or "set up a scratch card campaign". The AI handles the rest.
Pick Your Mechanic
Prize wheels, scratch cards, slot machines, memory games, lotteries — choose from 10+ ready-made game mechanics and configure rewards, odds, and branding in minutes.
Integrate & Go Live
Grab your API key, drop in the SDK or embed a widget — your campaign is live with a shareable link. No backend work, no deploy pipeline, no waiting.
Track & Optimise
Real-time analytics show play rates, return rates, and reward distribution. The AI suggests tweaks to keep engagement climbing — your campaigns get smarter over time.
The Engine
Beneath It All
Every Buttarflai solution runs on GamifyHost — our AI-native, cloud-first gamification infrastructure. ML models at the edge, real-time personalisation pipelines, and intelligent automation — built for scale, designed for intelligence.
2B+
AI Predictions / Month
<12ms
Avg Inference Time
5M+
Concurrent Users
140+
ML Models in Prod
Client Stories
They Took the Leap
Real results from teams who trusted us to build their most ambitious projects
“Buttarflai built our lottery engine from scratch in 8 weeks. The quality was exceptional — provably fair draws, instant win mechanics, real-time dashboards. Our player retention shot up 47%.”
Adaora Nwosu
CPO
“I've worked with a dozen dev shops. Buttarflai is different — they think like product owners. The gamification layer they built tripled our daily active users in the first month.”
James Thornton
Founder
“The GamifyHost infrastructure means we never worry about scale. 50,000 concurrent players during our launch event and not a single hiccup. We felt it when it mattered.”
Priya Kapoor
Engineering Lead
Trusted by teams building the next generation of digital experiences
Get Started
Let's Build
Something Great
Tell us about your project. We'll get back to you within 24 hours with a tailored proposal — no fluff, no filler, just clear thinking and a path forward.
Based in Cumbernauld, Scotland — building globally
24-hour response guarantee on all enquiries
NDA available before any technical discussions